Ipcress is a qualitative research agency that exists to provide breakthrough, ‘aha!’ understanding.
In a highly dynamic, fast-changing world, we differentiate ourselves in 2 ways:
Our mantra is ‘fresh, innovative, creative’
We add fresh thinking to briefs.
We craft the most innovative approaches to fieldwork.
We communicate findings with maximum creativity, theatre & impact
We partner with clients on insight implementation
We stay the course once findings have been communicated to assist in translating insights into marketing activity